August 25, 2022
What tech solution to use for a network of sites
Header bidding, waterfall tech or both. When someone starts building or operating an adnetwork of websites the question…
Articles
July 19, 2022
How to increase yield from a website (part 2)
How to increase yield from a website part 2 devoted to such essential parameters yield increase as clicks and click…
Articles
June 28, 2022
How to increase yield from a website (part 1)
There are 3 major and obvious blocks to work on when you think how to increase yield from a website:…
Articles
July 27, 2020
Header Bidding for the WordPress. Use Case.
WordPress is the most used site and blog creation tool. Therefore, a lot of publishers require to install header…
Articles
June 17, 2020
How HBM works and helps header bidding fill rate grow?
A lot of publishers and yield optimization teams know in general about header bidding ad technology but do not obtain…
FAQ
August 29, 2019
How to add a fallback tag into prebid setup
HeadBidder.net allows setting a fallback tag for tag-based partners (as standard Waterfall). You may use your Google Ad Manager…
FAQ
August 29, 2019
How to unify bidders from EBDA by Google?
Header biding is a rather vast conception which different companies develop in their own way. Prebid.js, EBDA by Google,…
FAQ
April 25, 2019
Prebid Floor Price option for all HeadBidder users
There’s no standard way to pass a floor price to bidders. Some bidders have appropriate parameter some bidders don’t.Revenue share…
FAQ