July 15, 2020

HeadBidder LiveIntent Prebid.js integration

We are happy to announce that built-in integration with LiveIntent ID has just been successfully tested and released. Prebid.js LiveIntent ID is the popular identity data solution for publishers that uses prebid.js technology. The LiveIntent solution is developed on people-based set of data collected from live interactions by the means of email newsletters and media resources on the Internet.

This means that now in Headbidder GUI LiveIntent’s ID might be added automatically by the user’s choice. Once a user adds and activates this module, this still means that use agreed and accepted Liveintent’s privacy policy.

We proud of the new partnership and strongly believe this will bring more comfort and value to our users and will help to drive better performance.

Also for those who use other solutions, earlier we announced integraton with ID5 provider.

Further reads
HeadBidder has integrated with ID5.io, the Universal ID supplier
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